This book provides an overview of the conditions for creativity, both individual and team, and presents a tried and tested process for solving complex problems and envisioning the future. It is written for leaders who want to enable their team to work creatively in responding to complex challenges.
Testimonials
To be innovative and competitive today brings demands on teams to adopt a continuous improvement culture. To nurture this requires rigorous methodologies of creativity, innovation to generate new solutions to problems whether it be for internal improvements or market-facing products.
Creativity cycling is a handy, quick to consume reference bringing together a range of proven techniques and practices for teams to consider at different stages of ideation. This book provides a simple and well-structured introduction to the benefits of creativity and improving the working environment across your teams with some understanding of constraints to consider.
As I run a lot of strategy workshops at different levels, I found this book valuable as it provides a range of low fidelity tried and testing methodologies to have at hand when you need to ideate or open up problems. I now have it quick at hand in the office for a handy go-to reference.”
Craig Strong, Global Speciality Practice Advisory Lead for EMEA
I was so impressed with this book by two well-respected practitioners and researchers. The layout and use of colour keep readers engaged and help leaders and facilitators to dip back in to find the activity that will work for their group. Theory and research are balanced by practical suggestions that encourage leaders to find new ways to encourage their teams. Free of jargon, business-speak and academia-speak.
Desolie Page, Owner of Perfect Pages
About the Authors
Barbara is an executive coach with expertise in organisational behaviour and creativity in business.
Tracy is a social scientist with expertise across employee engagement, intrapreneurship and organizational change.